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Trade shows and events are ideal places to show and learn about trends and new items in product lines, strengthen the brand’s presence and, of course, to close deals.

Tramontina was present at dozens of trade shows in Brazil and around the world. Trade shows and events are ideal places to show and learn about trends and new items in product lines, strengthen the brand’s presence and, of course, to close deals. Even unusual things happen: At a trade show in Tonga, Polynesia, the brand presented the country's king with a knife with his name engraved on it.

Tramontina was also present at the Unusual Design Winter Pop-up Restaurant event in Latvia. The event was held in the winter, in the middle of the forest, where participants gained a new experience: they had dinner in an unusual place. Latvia's finest chefs prepared the dinner - delicious food, drinks, improvisation and experimental music gave the event a cosmic feel - and Tramontina’s flatware was used. Tramontina was in the signage at the event and its hashtag appeared in all communications on social media.

 

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